We have an amazing opportunity for a Marketing Specialist to join a leading professional membership body based in Central London. Working for one of the fastest growing parts of the business, the Marketing Specialist will be responsible for creating and implementing a content marketing plan, and driving brand visibility in order to drive lead generation.
A key focus of this role will be to create content designed to generate leads and promote brand visibility including video, webinars and case studies and then action marketing plans using a broad marketing tool kit including email marketing, social media, PPC and SEO. This role is all about generating leads, and a key focus will be analysis and review of customer data, and ROI on all activities in order to feed back into the marketing plan.
We are looking for a proactive self starter, with an excellent marketing skillset across email, social media and content writing. Strong analytical skills are an absolute must, as well as strong numeracy skills and proven experience in maximising a budget to increase ROI. You will have excellent written and oral communication skills; a high level of attention to detail and the ability to work to tight deadlines. Any experience with the Adobe Creative Suite would be an advantage.
This is an amazing opportunity to join a fast growing, dynamic team who place customers at the heart of what they do - this is a unique role spanning creative and analytical marketing.
For a full description of the role, please send your CV with a brief paragraph outlining your relevant skills.
Closing Date: Early applications may be prioritised.
** Inspired Search & Selection are a publishing recruitment specialist who operate an Equal Opportunities policy. We treat all employees and job applicants fairly and equally regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, disability or union membership status.
In May 2019, Inspired Search & Selection pledged to promote The Book Trade Charity. As a charity, BTBS offer financial help to people (particularly those under the age of 30) looking for jobs in the book trade, including help with interview costs, to help support paid internships and work experience and for other opportunities for development. Please follow this link to check eligibility and further support.